Legal

Privacy Policy

What data Twicely collects, why, and how you stay in control of it.

Last updated: October 31, 2026

On this page

The short version

  • We collect only what we need to turn your reels into posts and run your account.
  • We delete your reel videos right after transcribing them.
  • We never sell your data, read your DMs, or post without your action.
  • You can get a copy of your data or delete it at any time.
This summary helps you find your way. The full text below is what applies.

01Who we are

Twicely is operated by Viktoriia Lipskaia, a sole trader (self-employed) registered in the Republic of Cyprus, at Anafis 9, 6014 Larnaca, Cyprus. We are the controller of your personal data. For any privacy question, email hello@twicely.ai.

This policy explains how we handle personal data when you visit twicely.ai or use the Twicely app.

02What we collect

Account data

Your name, email address and profile photo from Google sign-in, or your email address if you sign up with email. Your time zone and language settings.

Data from Instagram

When you connect an Instagram professional account: your Instagram user ID, username, account type and profile photo; your media, including reels, captions, timestamps, links, thumbnails and video files; and basic metrics Instagram provides for your posts, such as like and comment counts.

We use video files only to transcribe the audio, and we delete them right after.

Data from Threads

When you connect Threads: your Threads user ID, username and profile photo; posts and replies you publish or schedule through Twicely; metrics for your posts, such as views, likes, replies and reposts, when you use features that show them; and public posts that match topics you choose, when you use reply suggestions.

Content we create with you

Transcripts of your reels, drafts, your edits, scheduled posts, and the styles and settings you choose.

Payment data

Our payment provider processes your payments. We receive your name, email, country, plan and payment status, and may receive your card brand and the last four digits of your card. We never receive your full card number.

Support messages

What you send us through live chat or email.

Usage and device data

Your IP address, browser and device type, the pages you visit, actions in the app, and error logs. Our website also uses cookies, described below.

03How we use your data

Under the EU General Data Protection Regulation (GDPR), we need a legal basis for each use. Here is what we do and why.

What we doLegal basis
Run your account and provide the Service: bring in your reels, transcribe them, draft, publish and schedule postsContract
Publish to Threads when you click Publish or when a scheduled post is dueContract
Process payments and keep billing and tax recordsContract Legal obligation
Answer your support requestsContract Legitimate interests
Keep the Service secure, prevent abuse and fix bugsLegitimate interests
Understand how the Service is used and improve itLegitimate interests
Send service emails, such as receipts, security alerts and important changesContract
Send product news and tips. You can unsubscribe at any timeLegitimate interests Consent
Measure our website ads with analytics and advertising cookiesConsent

04What we never do

  • Sell or rent your personal data.
  • Publish anything without your action.
  • Read your direct messages. We don't ask for access to them.
  • Use your content in our marketing without your permission.
  • Let our AI providers train their models on your content.

05Data from Instagram and Threads

We access Instagram and Threads only through Meta's official APIs and only with your permission. We use this data only to provide the features you use, in line with Meta's Platform Terms. We don't sell it, share it with data brokers, or use it to build advertising profiles.

You can remove Twicely's access at any time in your Instagram or Threads settings under Website permissions → Apps and websites, or disconnect inside Twicely. Removing access stops new data from coming in. To delete the data we already have, see Delete your data below.

06Who we share data with

We use service providers who process data on our behalf, under contract, and only for the purposes below:

  • Cloud hosting and database providers, to run the Service.
  • AI providers, to transcribe reels and draft posts.
  • Our payment provider, to process payments and handle taxes.
  • Email and live chat providers, to talk to you.
  • Analytics and advertising providers, such as Google and Meta, on our website only, and only if you accept those cookies.

We also share data:

  • with Meta, when you tell us to publish to Threads;
  • with public authorities, when the law requires it;
  • with a buyer or successor, if Twicely is sold or merged. We'll tell you before your data becomes subject to a different privacy policy.

07International transfers

Some of our providers process data outside the European Economic Area, including in the United States. When they do, we rely on safeguards such as the EU Standard Contractual Clauses or the EU–US Data Privacy Framework.

08How long we keep data

DataHow long we keep it
Reel video filesDeleted right after transcription, within 24 hours
Account data, transcripts, drafts and postsWhile your account is active
All of the above, after you delete your accountDeleted within 30 days. Backups are cleared within a further 30 days
Billing recordsAs long as tax law requires, usually 6 years
Support messagesUp to 24 months after the conversation ends
Server logsUp to 90 days

09Your rights

Wherever you live, you can ask us to:

  • give you access to your data;
  • send you a copy in a portable format;
  • correct it;
  • delete it;
  • restrict or object to how we use it;
  • withdraw a consent you gave earlier. This doesn't affect what we did before.

Email hello@twicely.ai from the address on your account. We reply within 30 days.

If you're in the EU or EEA, you can also complain to the Office of the Commissioner for Personal Data Protection in Cyprus or to your local data protection authority.

US residents

Residents of California and other US states with privacy laws have the right to know, access, correct and delete their personal data, and to opt out of its “sale” or “sharing” for targeted advertising.

We don't sell personal data. Advertising cookies on our website may count as “sharing” under some state laws. You can opt out by rejecting them in our cookie banner or by emailing us. We won't treat you differently for using any of these rights.

10Delete your data

You can delete your Twicely account and all the data we hold about you at any time.

  1. Email hello@twicely.ai from the email address on your Twicely account, with the subject “Delete my data”. If you don't remember that address, include your Instagram or Threads username.
  2. We confirm your request within 2 business days.
  3. We delete your data within 30 days, usually much sooner, and email you when it's done.

What we delete

Your account and profile, access tokens for Instagram and Threads, all data we brought in from them, transcripts, drafts, scheduled posts, settings and support conversations.

What stays

  • Posts you've already published on Threads. They live on your Threads account. Delete them in Threads if you want them gone.
  • Billing records that tax law requires us to keep, usually for 6 years.
  • Backups, which are cleared within a further 30 days.

Remove our access on Instagram and Threads

This stops new data from reaching us right away. It doesn't delete the data we already have, so send the email above as well.

  • Instagram: Settings and activity → Website permissions → Apps and websites, then remove Twicely.
  • Threads: Settings → Account → Website permissions, then remove Twicely.

11Cookies

Our website uses three kinds of cookies:

TypeWhat it doesWhen
EssentialKeeps you signed in, keeps the site secure and remembers your cookie choiceAlways on
AnalyticsCounts visits and shows which pages help people (Google Analytics)Only with your consent
AdvertisingMeasures our ads (Meta Pixel)Only with your consent

You choose in the cookie banner on your first visit. To change your choice later, clear cookies for twicely.ai in your browser and the banner will appear again.

12Security

We use HTTPS for all traffic, store access tokens securely, limit who can access our production systems, and choose providers with strong security practices. No system is perfectly secure. If a breach affects your data, we'll notify you and the authorities as the law requires.

13Children

Twicely is for people aged 18 and over. We don't knowingly collect data from anyone younger. If you think a child has given us personal data, email us and we'll delete it.

14Changes to this policy

When this policy changes, we update this page and the date at the top. If a change is material, we'll tell you by email or in the app before it takes effect.

Questions? Talk to a person.

We read every message and usually reply within one business day.

Twicely is operated by Viktoriia Lipskaia
Sole trader registered in the Republic of Cyprus
Anafis 9, 6014 Larnaca, Cyprus
hello@twicely.ai